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Integrating the “i” in Innovation
Be it the lustrous design of Macbooks, the ingenuity of Itunes, the master mindedness of iPhones or the exclusiveness of iPods, Apple without fail has captured and flabbergasted each market it enters by modernizing old ideas. The secret behind the success story lies in the innovative corporate culture Apple has adopted over years. Innovation is indispensable for their economical competitiveness and sustainability. The elemental essence of the company is...
